Positioning Your Business to Outperform the Competition
All successful businesses have one thing in common: their differences. Each has something that’s uniquely theirs – something that resonates with clients enabling them to stand out in a competitive marketplace. In this high-energy presentation, branding expert Chris Ward shares a proven formula for positioning any business to sell more, and for better prices. Learn the importance of drilling down to uncover your ‘ah-ha!’ factor. Find out what works from someone who has built successful businesses from the ground up, and helped others discover their real competitive edge.